Items where Author is "Wong, Foong Yee"

Adedoja, Omoloju Mariam and Hussin, Siti Rahayu and Wong, Foong Yee (2022) Influence of website attributes on consumer’s online purchase intention in Malaysia. International Journal of Academic Research in Business and Social SciencesHuman Resource Management Academic Research Society Knowledge Words Publications, 12 (11). 3019 - 3042. ISSN 2222-6990

Wong, Foong Yee and Ng, Siew Imm and Lim, Chin Hwa (2018) Cause-related marketing: it's influence on consumers' choice of hypermarket. International Journal of Business and Society, 19 (3). pp. 616-636. ISSN 1511-6670

Ali, Laiba and Wong, Foong Yee and Ng, Siew Imm and Akhtar, Muhammad Saood (2018) Price fairness, guest emotions, satisfaction and behavioral intentions in peer to peer accommodation sector. Journal of Global Business Insights, 3 (2). 41 - 51. ISSN 2640-6470; ESSN: 2640-6489

Wong, Foong Yee and Jo, Ann Ho and Azahari, Aziany Riziana (2016) The influence of sustainable organization practices and employee well-being on turnover intention. Pertanika Journal of Social sciences and humanities, 24 (spec.). pp. 47-62. ISSN 0128-7702; ESSN: 2231-8534

Hosseinpour, Masoumeh and Nezakati, Hossein and Md Sidin, Samsinar and Wong, Foong Yee (2016) Consumer’s intention of purchase sustainable products: the moderating role of attitude and trust. Journal of Marketing and Management, 7 (1). pp. 40-49. ISSN 2153-9715

Wong, Foong Yee and Chew, Soo Ling and Loh, Kian Leong (2015) Factors affecting customer loyalty in the telecommunications industry in the Klang Valley, Malaysia. Pertanika Journal of Social Sciences & Humanities, 23 (spec. Jan.). pp. 117-130. ISSN 0128-7702; ESSN: 2231-8534

Wong, Foong Yee and Leong, Sai Pink and Lee, Mervyn Chia Sern (2014) The effect of a psychological climate for creativity on job satisfaction and work performance. International Journal of Economics and Management, 8 (S). pp. 97-116. ISSN 1823-836X

Lee, Mervyn Chia Sern and Ho, Jo Ann and Sambasivan, Murali and Wong, Foong Yee (2014) The influence of demographic variables on lecturers’ protean careers orientation. International Journal of Economics and Management, 8 (S). pp. 25-42. ISSN 1823-836X

Wong, Foong Yee and Low, Koa Er (2013) Factors influencing customer satisfaction and loyalty to internationally branded clothes. Pertanika Journal of Social Sciences & Humanities, 21 (spec. June). pp. 257-268. ISSN 0128-7702; ESSN: 2231-8534

Hussin, Siti Rahayu and Wong, Foong Yee and Bojei, Jamil (2010) Essential quality attributes in fresh produce purchase by Malaysian consumers. Journal of Agribusiness Marketing, 3. pp. 1-19. ISSN 1985-3890

Wong, Foong Yee and Mohamed, Zainal Abidin and Chee, Suan Kim (2009) Increasing market share at Genelan Sdn. Bhd. Asian Journal of Case Research, 2 (2). ISSN 1985-4579

Wong, Foong Yee and Sidek, Yahyah (2008) Influence of brand loyalty on consumer sportswear. International Journal of Economics and Management, 2 (2). pp. 221-236. ISSN 1823-836X

Wong, Foong Yee and Ibrahim, Yaakob and Hassan, Muhammad Ali (2008) The case of Sinaran Construction Bhd (SCB). Asian Journal of Case Research, 1 (1). pp. 51-60. ISSN 1985-4579

Mohamed, Zainal Abidin and Ho, Jo Ann and Wong, Foong Yee (2014) Strategic management (second edition). Oxford Fajar, Shah Alam, Selangor. ISBN 9789834710446

Hassan, Mazlan and Wong, Foong Yee and Mansor, Zuraina (2013) Managing business dynamic & change: a collection of readings. McGraw-Hill Education, Shah Alam, Selangor. ISBN 9789675771927

Mohd Ishan, Zahira and Mansor, Zuraina and Wong, Foong Yee and Ho, Jo Ann (2012) Business practices in Malaysia. McGraw-Hill, Shah Alam, Selangor. ISBN 9789675771521

Ho, Jo Ann and Wong, Foong Yee and Mansor, Zuraina and Mohd Ishan, Zahira (2012) Contemporary issues in management and marketing. McGraw-Hill, Shah Alam, Selangor. ISBN 9789675771439

Wong, Foong Yee and Ho, Jo Ann and Mohd Ishan, Zahira and Mansor, Zuraina (2012) Emerging issues in management. McGraw-Hill, Shah Alam, Selangor. ISBN 9675771429/9789675771422

Mansor, Zuraina and Mohd Ishan, Zahira and Ho, Jo Ann and Wong, Foong Yee (2012) Research issues in management and marketing. McGraw-Hill, Shah Alam, Selangor. ISBN 9789675771538

Mohamed, Zainal Abidin and Ho, Jo Ann and Wong, Foong Yee (2010) Strategic management. Oxford University Press, Shah Alam, Selangor. ISBN 9789834509583

Hosseinpour, Masoumeh and Nezakati, Hossein and Md Sidin, Samsinar and Wong, Foong Yee (2016) Green behavior and sustainable consumption: a gratifying conclusion of environmental movement. In: Achieving Sustainable Supply Chain through the Creation of Economic Growth, Environmental Protection and Social Progress. Universiti Putra Malaysia Press, Serdang, Selangor, pp. 131-150. ISBN 9789673445349

Wong, Foong Yee and Yahya, Mohamed Hisham and Ali, Zaiton and Kamarudin, Fakarudin and Osman, Zainudin (2013) Firm`s capital structure across sectors : a study on small Malaysian firms. In: Readings in Finance. Universiti Putra Malaysia Press, Serdang, Selangor. ISBN 9789673443727

Wong, Foong Yee and Lim, Ying San (2013) Impact of online consumer characteristics on web-based banner advertisement effectiveness among generation Y. In: Marketing Towards Delivering: Consumer Value. McGraw Hill, Shah Alam, Selangor, pp. 74-90. ISBN 9789675771903

Wong, Foong Yee (2012) Consumer-based brand equity of apparel brands as perceived by young consumers. In: Research Issues in Management and Marketing. McGraw-Hill (Malaysia), Shah Alam, Selangor, p. 14. ISBN 9789675771538

Wong, Foong Yee and Hussin, Siti Rahayu and Bojei, Jamil (2008) Consumer purchasing behaviour of fresh produce in Malaysia. In: Management Research Issues. Universiti Putra Malaysia Press, Serdang, Selangor, pp. 139-147. ISBN 9789673440214

Wong, Foong Yee (2012) Price sensitivity-consumer satisfaction relationship towards electrical appliances. In: 16th International Business Research Conference, 12-13 Apr. 2012, Dubai, UAE. .