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Number of items: 2.
Thesis
Agbemabiese, George Cudjoe
(2018)
Effects of customer relationship management, customer perceived value and customer socio - demographic characteristics on bank customers’ loyalty in Ghana.
Doctoral thesis, Universiti Putra Malaysia.
Samat, Muhammad Faizal
(2015)
Influence of endorser credibility on attitude and purchase intention among social networking sites (SNSs) users.
Masters thesis, Universiti Putra Malaysia.