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Number of items: 2.
A
Agbemabiese, George Cudjoe
(2018)
Effects of customer relationship management, customer perceived value and customer socio - demographic characteristics on bank customers’ loyalty in Ghana.
Doctoral thesis, Universiti Putra Malaysia.
S
Samat, Muhammad Faizal
(2015)
Influence of endorser credibility on attitude and purchase intention among social networking sites (SNSs) users.
Masters thesis, Universiti Putra Malaysia.