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Jump to: Thesis
Number of items: 4.
Thesis
Chong, Justin
(2000)
Brand loyalty on sport shoes purchase : a Malaysian perspective.
Masters thesis, Universiti Putra Malaysia.
Mohammadi, Alireza
(2019)
Intervening role of loyalty reward programs and E-word-of-mouth on smartphone brand loyalty in Malaysia.
Doctoral thesis, Universiti Putra Malaysia.
Nikhashemi, Seyed Rajab
(2015)
Role of brand personality and consumer brand identification on hypermarket brand evaluation and loyalty development among Malaysian customers.
PhD thesis, Universiti Putra Malaysia.
Wong, Philip Pong Weng
(2014)
Influences of customer-based brand equity and destination competitiveness on destination loyalty in Malaysia.
PhD thesis, Universiti Putra Malaysia.