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Nikhashemi, Seyed Rajab (2015) Role of brand personality and consumer brand identification on hypermarket brand evaluation and loyalty development among Malaysian customers. PhD thesis, Universiti Putra Malaysia.


Wong, Philip Pong Weng (2014) Influences of customer-based brand equity and destination competitiveness on destination loyalty in Malaysia. PhD thesis, Universiti Putra Malaysia.

This list was generated on Sun Aug 9 19:33:18 2020 UTC.