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Al Mamun, Mohammad Abdullah and Tanchangya, Tipon and Rahman, Md Abidur and Hasan, Md Mehedi and Islam, Naimul and Yeamin, Bony (2025) Measuring the influence of FinTech innovation towards consumers’ attitude: Moderating role of perceived usefulness. Sustainable Futures, 10. art. no. 100885. pp. 1-14. ISSN 2666-1888

Cai, Jinchi and Osman, Syuhaily and Haron, Sharifah Azizah and Teng, Wenqing (2025) Storytelling, humour, and promotions: How social media marketing influences university students' green purchase intention. Sustainable Futures, 10. art. no. 101001. pp. 1-19. ISSN 2666-1888