Browse by Journal Title

Kassim, Salina and Hussin, Siti Rahayu (2022) Towards developing a marketing model for strategic positioning of stingless bee honey farming as a sustainable income for the rural community. Journal of Agribusiness Marketing, 9 (1). 94 - 106. ISSN 2289-5671

Kaur, Bisant and Kamarulzaman, Nitty Hirawaty and Hamzah, Nur Amalina (2015) The impact of public assisted contract farming programmes in Malaysia. Journal of Agribusiness Marketing, 7. pp. 1-15. ISSN 1985-3890

Shamsudin, Mad Nasir and Yodfiatfinda, and Mohamed, Zainal Abidin and Yusop, Zulkornain and Radam, Alias (2011) Evaluation of market competitiveness of SMEs in the Malaysian food processing industry. Journal of Agribusiness Marketing, 4. pp. 1-20. ISSN 1985-3890

Rahim, Hairazi and Shamsudin, Mad Nasir and Radam, Alias and Mohamed, Zainal Abidin (2011) Relationships between atitude dimensions and the intention to purchase green food products among Malaysian consumers. Journal of Agribusiness Marketing, 4. pp. 51-67. ISSN 1985-3890

Abdul Karim, Muhammad Shahrim and Abdul Rashid, Siti Sumayah and Mohd Adzahan, Noranizan and Camillo, Angelo A. (2011) Consumers' perspective towards Malaysian traditional food: sambal belacan (chilli shrimp paste), a preliminary investigation. Journal of Agribusiness Marketing, 4 (-). pp. 68-92. ISSN 1985-3890

Mohd Adzahan, Noranizan and Shamsuddin, Rosnah and Lau, Phei Ling and Sew, Chang Chew and Sobhi, Babak (2011) Pineapple juice production using ultraviolet pasteurisation: potential cost implications. Journal of Agribusiness Marketing, 4 (-). pp. 38-50. ISSN 1985-3890

Abdullah, Amin Mahir and Mohamed Arshad, Fatimah and Abd. Latif, Ismail (2011) The impacts of supermarkets and hypermarkets from the perspectives of fresh fruit and vegetable (FFV) wholesalers and retailers. Journal of Agribusiness Marketing, 4. pp. 21-37. ISSN 1985-3890

Shamsudin, Mad Nasir and Selamat, Jinap and Radam, Alias and Ramin, Abdul Ghariff and Tey, Yeong Sheng and Abdul Hadi, Ahmad Hanis Izani (2010) Food consumption trend : transforming issues into opportunities. Journal of Agribusiness Marketing, Special Edition. pp. 69-76. ISSN 1985-3890

Hussin, Siti Rahayu and Wong, Foong Yee and Bojei, Jamil (2010) Essential quality attributes in fresh produce purchase by Malaysian consumers. Journal of Agribusiness Marketing, 3. pp. 1-19. ISSN 1985-3890

Man, Norsida and Mohd Nawi, Nolila (2010) The participation of Malaysian fresh fruit and vegetable farmers in contract farming. Journal of Agribusiness Marketing, 3. pp. 76-85. ISSN 1985-3890

Osman, Azizah and Saari, Nazamid and Saleh, Rosli and Bakar, Jamilah and Zainal, Noor Diana and Yacob, Masturina (2009) Postharvest handling practices on selected local fruits and vegetables at different levels of the distribution chain. Journal of Agribusiness Marketing, 2. pp. 38-51. ISSN 1985-3890

Man, Norsida and Mohd Nawi, Nolila and Ismail, Mohd Mansor (2009) An overview of the supply chain management of Malaysian vegetable and fruit industries focusing on channel of distribution. Journal of Agribusiness Marketing, 2. pp. 1-17. ISSN 1985-3890

Kaur, Bisant and Mohamed Arshad, Fatimah (2008) The broiler chicken industry in Malaysia: some evidences on the structure, conduct and performance. Journal of Agribusiness Marketing, 1. pp. 35-60. ISSN 1985-3890