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Article
Osman, Syuhaily and Ong, Fon Sim and Yeoh, Ken Kyid and Khong, Kok Wei and Mohd. Nor, Othman
(2018)
A comparison between structural equation modelling (SEM) and Bayesian SEM approaches on in-store behaviour.
Industrial Management and Data Systems, 118 (1).
41 - 64.
ISSN 0263-5577