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Items where Author is "Thanasegaran, Ganesh G. "

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Ratnasingam, Jegatheswaran and Lim, Tau Wai and Thanasegaran, Ganesh G. and Ioras, Florin and Vacalie, Cristina and Coman, Claudiu and Lu, Weng Ming (2013) Innovations in the forest products industry: the Malaysian experience. Notulae Botanicae Horti Agrobotanici Cluj-Napoca, 41 (2). pp. 601-607. ISSN 0255-965X; ESSN: 1842-4309

Thanasegaran, Ganesh G. (2012) A managerial perspective of determinants of entry into Malaysia's electrical and electronic product manufacturing industry. In: Contemporary Issues in Management and Marketing. McGraw Hill, Shah Alam, Selangor, pp. 7-22. ISBN 9789675771439

Thanasegaran, Ganesh G. (2012) The whether, when and how of market entry : a literature review. In: Business Practices in Malaysia. McGraw Hill , Shah Alam, Selangor, pp. 40-54. ISBN 9789675771521

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