Browse by Book Section
Up a level |
Number of items: 2.
M
Mohd Ishan, Zahira
(2013)
The asymmetry of franchising, multi-level marketing and pyramid schemes.
In:
Marketing Towards Delivering Consumer Value.
McGraw-Hill Education (Malaysia) Sdn. Bhd., Shah Alam, Selangor, p. 131.
ISBN 9789675771903
S
Sanib, Noor Izza Rozian and Abdul Aziz, Yuhanis and Samdin, Zaiton and Abdul Rahim, Khalid
(2013)
Marketing mix and its implication on emotions of hotel customer.
In:
Marketing Towards Delivering Consumer Value.
McGraw Hill, Shah Alam, Selangor, pp. 37-49.
ISBN 9789675771903