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Abu Bakar, Elistina and Azmi, Aida Azrina and Md Jusoh, Zuroni and Muhammad Arif, Afida Mastura
(2025)
Understanding Malaysian Consumers’ Self Protection Practices Towards Product Safety Risk in Digital Market: Insight from the Protection Motivation Theory.
In:
Global societal impact. Drivers and dynamics.
UPM Press, MALAYSIA, pp. 67-919.
ISBN 9786297840697