Citation
Chew, Yoke Mol
(1999)
Case Study of Biopro (M) Sdn. Bhd. the Strategic Management Plan.
[Project Paper Report]
Abstract
This is a case study report on Biopro (M) Sdn. Bhd. - a latex disposable glove
manufacturing company which is experiencing loss in revenue due to global steep slide in
the price of latex disposable glove. The company is facing intense pressure from existing
customers to match the current market price.
The problem is aggravated by the inefficiency in the company' s operations such as malfunctioning
of machine, high reject rate, increase in labor cost which have further
increased the cost of production.
In the effort to revive the company' s competitive positioning in the global market,
management by objectives (MBO) has been recommended. This includes the following
steps: establish functional objectives, formulate action plans, implement plans and
maintaining controls.
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Additional Metadata
| Item Type: |
Project Paper Report
|
| Subject: |
Biopro (M) Sdn. Bhd. - Case studies |
| Subject: |
Strategic planning - Case studies - Malaysia |
| Subject: |
Management by objectives - Case studies - Malaysia |
| Call Number: |
GSM 1999 5 |
| Chairman Supervisor: |
Siti Ruhayu |
| Divisions: |
Graduate School of Management |
| Depositing User: |
Nurul Hayatie Hashim
|
| Date Deposited: |
14 Oct 2010 07:06 |
| Last Modified: |
08 Dec 2023 03:52 |
| URI: |
http://psasir.upm.edu.my/id/eprint/8120 |
| Statistic Details: |
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