Citation
Ibrahim, Saadiatul
(1999)
An Investigation on the Relationship Between Strategic Information Systems and Business Strategies in Malaysian Organizations.
Masters thesis, Universiti Putra Malaysia.
Abstract
This paper investigates the nature of business strategies and strategic
information system pursued by Malaysian firms and to examine the relationship
between the business strategies and the strategic information system used by the
firms. The study were analysed using SPSS Win ReI. 6.0 (Statistical Package for
Social Science for MS Windows Release 6.0).
The empirical results arising from survey research conducted in Malaysia
showed that most businesses appear to be competing through the cost leadership
strategy. It was found that there is a positive relationship between business strategies
and the strategic information system in Malaysian firms. For those firms who used
the accounting information system and financial information system, they perceived
that cost leadership strategy is highly important followed by differentiation strategy
and focus strategy. For those who practised the management information system and general information system in their organizations, they perceived that the cost
leadership strategy is highly important as compared to differentiation and focus
strategy. However, the finding shows that those firms that used the marketing
information system in their organizations· would not differentiate the business
strategies that they would adopt in their organizations.
Recommendations for further research are also made, which focuses on the
potential bias introduced into this type of research where only Klang Valley
managers were surveyed. This study has looked at only one model of business
strategy and there is a need to extend the analysis at other models of business
strategy.
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Additional Metadata
Item Type: |
Thesis
(Masters)
|
Subject: |
Information technology - Management |
Subject: |
Management information systems |
Subject: |
Information technology - Cost effectiveness |
Call Number: |
GSM 1999 1 |
Chairman Supervisor: |
Associate Professor Md Zabid Bin Abdul Rashid, PhD |
Divisions: |
Graduate School of Management |
Depositing User: |
Nurul Hayatie Hashim
|
Date Deposited: |
14 Oct 2010 03:25 |
Last Modified: |
14 Oct 2010 03:26 |
URI: |
http://psasir.upm.edu.my/id/eprint/8117 |
Statistic Details: |
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