Tourists satisfaction toward architectural design of buildings in Kuala Lumpur

Kuala Lumpur is one of Asia’s most vibrant and friendliest cities. The architecture of Kuala Lumpur is well known among tourists. A stunning mixture of the old and the new, the architecture of the city are deluxe and wonderful. Tourists who visited buildings attraction in Kuala Lumpur seemed to have different reasons and levels of satisfaction. This main purpose of this study was to investigate the relationship between tourist’s satisfaction levels towards buildings and architectural design in Kuala Lumpur and socio-demographic backgrounds. A total of 150 respondents were involved in response to questionnaire survey. The information from socio-demographic characteristics was summarized into frequency and percentage. By means of a chi-square test for a crosstabulation test whether there exists a relationship between tourist satisfaction on building attraction and socio-demographic characteristics of tourists were determined. The result shown the majority of tourist are male and mostly an average of 18-29 years aged groups. Most of them were married and employed. Tourist attractions destination play a vital role in the tourism industry and the things that tourist come to see. The findings of this study will be used for the management of building attraction in Kuala Lumpur and other state of Malaysia to manage and improving to increasing the total numbers of visitors to repeat visit again.

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