Citation
Khairuddin, Nurul Hasyima and Kamarulzaman, Nitty Hirawaty and Hashim, Haslinda and Hussin, Siti Rahayu
(2018)
Measuring the effectiveness and marketing innovation of agro food processor and manufacturers.
In: Joint Symposium of the 8th International Agriculture Congress 2018 and 6th International Symposium for Food & Agriculture 2018 (8th IAC – 6th ISFA 2018), 13-15 Nov. 2018, Auditorium Rashdan Baba, TNCPI Building, Universiti Putra Malaysia. (pp. 74-75).
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Additional Metadata
| Item Type: | Conference or Workshop Item (Oral/Paper) |
|---|---|
| Divisions: | Faculty of Agriculture Faculty of Economics and Management Halal Products Research Institute |
| Publisher: | Faculty of Agriculture, Universiti Putra Malaysia |
| Keywords: | Agro food processors and manufacturers; Marketing strategies |
| Depositing User: | Nabilah Mustapa |
| Date Deposited: | 05 Mar 2020 06:17 |
| Last Modified: | 05 Mar 2020 06:17 |
| URI: | http://psasir.upm.edu.my/id/eprint/77314 |
| Statistic Details: | View Download Statistic |
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