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Social influence among rural youth in using the rural library services in Malaysia


Citation

Bolong, Jusang and Omar, Siti Zobidah and Alby, Jeffrey Lawrence D'Silva and Mohamed Shaffril, Hayrol Azril (2015) Social influence among rural youth in using the rural library services in Malaysia. Journal of Applied Sciences, 15 (2). pp. 321-324. ISSN 1812-5654; ESSN: 1812-5662

Abstract

The main attempt of this study is to identify the social influence among the youth that might impinge them to go and use the rural library services offered at their areas. This was a quantitative study where a developed questionnaire was used in the data collection process. The study was conducted at Johor, Terengganu, Kedah and Perak and involves a total of 400 rural youth aged between 15-40 years old. The analysis performed that all of the social sources listed recorded a high level of mean score whereby good communication with rural library staffs recorded the highest mean score while encouragement from village leaders recorded the lowest mean score. A number of recommendations were placed and hoped that such recommendations can assist the concerned parties in constructing strategic planning for rural library development.


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Official URL or Download Paper: http://scialert.net/abstract/?doi=jas.2015.321.324

Additional Metadata

Item Type: Article
Divisions: Faculty of Modern Language and Communication
Institute for Social Science Studies
DOI Number: https://doi.org/10.3923/jas.2015.321.324
Publisher: Asian Network for Scientific Information
Keywords: Youth development; Rural library; Rural development; Social influence
Depositing User: Nabilah Mustapa
Date Deposited: 04 Aug 2017 03:39
Last Modified: 04 Aug 2017 03:39
Altmetrics: http://www.altmetric.com/details.php?domain=psasir.upm.edu.my&doi=10.3923/jas.2015.321.324
URI: http://psasir.upm.edu.my/id/eprint/56660
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