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Marketing towards delivering consumer value


Hashim, Haslinda and Salleh, Rosli (2013) Marketing towards delivering consumer value. McGraw-Hill Education, Shah Alam, Selangor. ISBN 9789675771903

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Item Type: Book
Divisions: Faculty of Economics and Management
Publisher: McGraw-Hill Education
Keywords: Marketing; Consumer behavior
Depositing User: Nadiana Adlia Rusli
Date Deposited: 20 Aug 2015 16:16
Last Modified: 20 Aug 2015 16:16
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