Citation
Hashim, Haslinda and Salleh, Rosli
(2013)
Marketing towards delivering consumer value.
McGraw-Hill Education, Shah Alam, Selangor.
ISBN 9789675771903
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Additional Metadata
Item Type: | Book |
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Divisions: | Faculty of Economics and Management |
Publisher: | McGraw-Hill Education |
Keywords: | Marketing; Consumer behavior |
Depositing User: | Nadiana Adlia Rusli |
Date Deposited: | 20 Aug 2015 08:16 |
Last Modified: | 20 Aug 2015 08:16 |
URI: | http://psasir.upm.edu.my/id/eprint/32970 |
Statistic Details: | View Download Statistic |
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