Citation
Hussin, Siti Rahayu and Lim, Fang Yau
(2012)
Hybrid vehicle? Awareness level and purchase intention of Malaysian consumers.
In:
Contemporary Issues in Management and Marketing.
McGraw Hill, Shah Alam, Selangor, pp. 113-125.
ISBN 9789675771439
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Additional Metadata
Item Type: | Book Section |
---|---|
Divisions: | Faculty of Economics and Management |
Publisher: | McGraw Hill |
Keywords: | Hybrid vehicle; Awareness level; Purchase; Consumer; Malaysia. |
Depositing User: | Nurul Ainie Mokhtar |
Date Deposited: | 12 Mar 2014 07:33 |
Last Modified: | 12 Mar 2014 07:33 |
URI: | http://psasir.upm.edu.my/id/eprint/26118 |
Statistic Details: | View Download Statistic |
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