UTAUT model insights on the adoption of smart farming technologies (SFTs) in Malaysia

This study explores the adoption of Smart Farming Technologies (SFTs) through the lens of the Unified Theory of Acceptance and Use of Technology (UTAUT) model. In conjunction with the fact that agriculture is currently facing worldwide issues, SFTs present potential approaches to increase production and sustainability However, the rate at which they are being adopted, especially in developing countries such as Malaysia, is not meeting the anticipated level. This review compiles current literature on the adoption of SFTs utilizing the UTAUT framework by examining important factors such as performance expectancy, effort expectancy, social influence, and facilitating conditions. The analysis demonstrates that these characteristics have a substantial impact on farmers’ intentions to use SFTs, with their relative significance varying depending on different circumstances. Performance expectancy is a significant factor in predicting adoption intentions, whereas social influence has a vital impact on farmers’ decisions, particularly in community-oriented agricultural environments. Facilitating conditions, including access to resources and technical support, are especially important for smallholder farmers. The study also reveals the complex relationship between behavioral intention and actual usage behavior, highlighting the importance for comprehensive initiatives to encourage the adoption of SFTs

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