Citation
Abstract
The COVID-19 pandemic has changed human nature. The Malaysian government declared the Movement Control Order as a measure to control the spread of COVID- 19 with various restrictions. The Movement Control Order has affected daily routines as well as commercial activities. Therefore, the study will focus on the impact of movement control orders during the COVID-19 pandemic on the operations, supply of materials and products, as well as finances of commercial activities at a district level. The town of Muar, Johor, has been identified as the commercial area for this study. The data collection was accomplished by a questionnaire survey and by using convenience sampling with 100 respondents answering the questionnaire. A crosstable analysis and a Pearson’s chi-squared test analysis were used to examine the Movement Control Order‘s implications on commercial activities’ operations, supply of materials and products, and finances. The findings indicated that the Movement Control Order had a substantial impact on commercial activities. The study concluded that cash flow for survival needs critical attention due to this unprecedented outbreak, which led to the economic downturn. It is recommended that the government offer training courses on digital marketing and e-commerce to boost commercial activities as part of a new business strategy and financial management plan, particularly for new businesses at the district level.
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Additional Metadata
Item Type: | Article |
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Divisions: | Faculty of Design and Architecture |
DOI Number: | https://doi.org/10.21837/pm.v20i23.1160 |
Publisher: | Malaysian Institute Of Planners |
Keywords: | Movement Control Order; Commercial activities; Operation; Material and product; Finances; Sustainable cities and communities |
Depositing User: | Ms. Che Wa Zakaria |
Date Deposited: | 26 Sep 2024 07:35 |
Last Modified: | 26 Sep 2024 07:35 |
Altmetrics: | http://www.altmetric.com/details.php?domain=psasir.upm.edu.my&doi=10.21837/pm.v20i23.1160 |
URI: | http://psasir.upm.edu.my/id/eprint/108897 |
Statistic Details: | View Download Statistic |
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