Citation
Raja Yusof, Raja Nerina and Hussin, Siti Rahayu and Hashim, Haslinda and Che Kadir, Che Nurul Khairunnisa and Mustafa, Muhamad Tajudin
(2023)
Do the Math, please!
Asian Journal of Case Research, 12 (2).
pp. 57-73.
ISSN 1985-4579
Abstract
This case focuses on HOME Math, an enrichment center dedicated to developing mathematical minds. It tells the story of Nurul, the company's founder, and her husband Tajudin, who aspired to expand their business. Their opportunity arose when investor Dato Anwar Sharil expressed keen interest in partnering with them. Nonetheless, HOME Math had to demonstrate to Dato Anwar that their HOME Math program was a viable and worthwhile venture for the future. This case study is particularly applicable for basic management, entrepreneurship, and strategic management courses.
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Additional Metadata
| Item Type: | Article |
|---|---|
| Divisions: | School of Business and Economics |
| Publisher: | Universiti Putra Malaysia |
| Keywords: | Mind development center; Mathematics; Entrepreneurship; Growth strategy |
| Depositing User: | Ms. Nur Faseha Mohd Kadim |
| Date Deposited: | 15 Oct 2024 05:54 |
| Last Modified: | 15 Oct 2024 05:54 |
| URI: | http://psasir.upm.edu.my/id/eprint/107408 |
| Statistic Details: | View Download Statistic |
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