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A Stereotype in Jay Chou's "Snake Dance" as a cross-cultural phenomenon in contemporary mandopop


Citation

Li, Fan and Chow, Ow Wei (2023) A Stereotype in Jay Chou's "Snake Dance" as a cross-cultural phenomenon in contemporary mandopop. Journal of Intercultural Communication, 23 (2). pp. 33-40. ISSN 1404-1634

Abstract

Certain typical elements of ancient Egyptian culture have already become particularly symbolically charged. Even today, this sort of fascination for ancient Egypt and its relevant things still exists. Many different showing examples of ancient Egyptian culture in a variety of domains around the world demonstrate peoples continued interest in it. This article discusses a song which was composed by Jay Chou, titled "Snake Dance", and as a pertinent example in Mandopop, how popular music and Jay Chous creative style were intertwined with the cognition of ancient Egypt. It demonstrates how this song directly reflects the features related to the stereotype in cross-cultural communication. Through textual and visual analysis in terms of lyrics, music, and music video, this article shows the connection between already existing examples in contemporary Mandopop under the context of global cross-cultural phenomenon, especially the holistic presentation of this form of Egyptian elements observed. This study also aims to fill the previously cross-cultural research gap while explaining an acceptable form of blending ancient Egyptian elements in Mandopop.


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Additional Metadata

Item Type: Article
Divisions: Faculty of Human Ecology
DOI Number: https://doi.org/10.36923/jicc.v23i2.148
Publisher: Immigrant Institutet
Keywords: Stereotype; Cross-cultural; Jay Chou; Mandopop; Popular music
Depositing User: Ms. Che Wa Zakaria
Date Deposited: 26 Sep 2024 07:39
Last Modified: 26 Sep 2024 07:39
Altmetrics: http://www.altmetric.com/details.php?domain=psasir.upm.edu.my&doi=10.36923/jicc.v23i2.148
URI: http://psasir.upm.edu.my/id/eprint/106768
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