Browse by Thesis Advisor

Ab Rashid, Norasekin (2016) Relationship among halal traceability system adoption, halal industry environmental factors and halal food supply chain performance. Doctoral thesis, Universiti Putra Malaysia.

Abu, Mimi Liana (2012) Influence of relationship marketing on cross buying in Malaysian mobile service sector. Masters thesis, Universiti Putra Malaysia.

Alsheikh, Layla Hodaed (2013) Determinant of customer intention to adopt mobile banking services in Sauda Arabia. Doctoral thesis, Universiti Putra Malaysia.

Alwie, Aryaty (2008) Relationship Quality Between Customer and Provider in the Service Sector. Masters thesis, Universiti Putra Malaysia.

Balasingam, Ann Selvaranee (2018) Multi-dimensional perspective of homestay sustainability in Malaysia moderated by carrying capacity. Doctoral thesis, Universiti Putra Malaysia.

Hasani, Tahereh (2016) Determinants of intention to adopt social customer relationship management services and their effects on marketing performance among Malaysian start-up companies. Doctoral thesis, Universiti Putra Malaysia.

Hassan, Hazlinda (2013) Influences of halal product integrity and halal industry macro-environments on marketing program adaptation and export performance among Malaysian export firms. PhD thesis, Universiti Putra Malaysia.

Mohd Ali, Hairuddin (2006) The Effect of Service Process on Guests Encounter Satisfaction at Three-Star Hotels. Doctoral thesis, Universiti Putra Malaysia.

Nadarajan, Geetha (2018) Influence of negative electronic word-of-mouth on consumer's intention to switch mobile service provider in Malaysia. Doctoral thesis, Universiti Putra Malaysia.

Ramli, Suriana (2017) Influence of employee capability and relational process on service quality and customer outcomes in customer relationship management. Doctoral thesis, Universiti Putra Malaysia.

Shaari, Hasnizam (2003) Non-Price Determinants of Intention to Purchase Counterfeited Goods: A Malaysian Perspective. Masters thesis, Universiti Putra Malaysia.

Wong, Chee Hoo (2012) Relationship of brand equity and innovation characteristics to acceptance and repurchase intention of smartphones. PhD thesis, Universiti Putra Malaysia.