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Chua, Bee Lia and Boo, Huey Chern and Ab Karim, M. Shahrim and Othman, Mohhidin and Ramachandran, Sridar
(2010)
Using critical incident technique to identify the effect of servicescape failure and the effectiveness of recovery strategy on dining experience.
SEGi Review, 3 (1).
pp. 152-170.
ISSN 1985-5672