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Mohamad, Bahtiar and Abu Bakar, Hassan and Ismail, Ahmed Rageh and Halim, Haslina
(2016)
Corporate Identity Management (CIM) model in Malaysian higher education sector: literature review and hypothesis development.
The European Proceedings of Social & Behavioural Sciences EpSBS.
art. no. 93.
pp. 659-666.
ISSN ESSN: 2357-1330