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Leong, Choi-Meng and Cheah, Jun-Hwa and Ting, Hiram and Lim, Rodney and Ariffin, Adlin Baizura and Lim, Xin-Jean
(2024)
Enhancing customer retention: the role of customer satisfaction and delight in the authorized automotive after-sales service sector.
Journal of Applied Structural Equation Modeling, 8 (1).
pp. 1-26.
ISSN 2590-4221; eISSN: 2590-4221