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Abu Bakar, Mohd Syuhaidi and Bolong, Jusang and Bidin, Rosmiza and Ayub, Nur Syuhaidah and Jono, Siti Nor Fazira and Mat Shuki, Mohamad Syafiq
(2020)
Elements in movie trailers that motivates audience to watch movies in Malaysia: a quantitative approach.
Asian Journal of Arts, Culture and Tourism, 2 (2).
pp. 12-18.
ISSN 2710-5830