Items where Author is "Sern, Tham Jen"

Huiwen, Sun and Hashim, Norliana and Sern, Tham Jen and Bidin, Rosmiza (2022) Intercultural adjustment in high context communication: the mediating role of intercultural willingness to communicate on AUM theory. International Journal of Academic Research in Business and Social Sciences, 12 (12). 1405- 1425. ISSN 2222-6990

Wang, Yao and Mohd Zawawi, Julia Wirza and Ahmad, Abdul Muati @ Zamri and Sern, Tham Jen (2022) Guide to the communication strategy of native advertising. International Journal of Academic Research in Business and Social Sciences, 12 (13 spec.). 22 - 34. ISSN 2222-6990