Items where Author is "Sanib, Noor Izza Rozian"
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Number of items: 3.
Sanib, Noor Izza Rozian
(2014)
Influence of marketing mix and physical environment on guest emotion in Malaysian hotels.
Masters thesis, Universiti Putra Malaysia.
Sanib, Noor Izza Rozian and Abdul Aziz, Yuhanis and Samdin, Zaiton and Ab Rahim, Khalid
(2013)
Comparison of marketing mix dimensions between local and international hotel customers in Malaysia.
International Journal of Economics and Management, 7 (2).
pp. 297-313.
ISSN 1823-836X
Sanib, Noor Izza Rozian and Abdul Aziz, Yuhanis and Samdin, Zaiton and Abdul Rahim, Khalid
(2013)
Marketing mix and its implication on emotions of hotel customer.
In:
Marketing Towards Delivering Consumer Value.
McGraw Hill, Shah Alam, Selangor, pp. 37-49.
ISBN 9789675771903