Items where Author is "Qun, Lim Zhi"
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Yee, Wong Foong and Qun, Lim Zhi
(2025)
Influence of E-Wom via Tiktok on Purchase Intention among Generation Z.
In:
Navigating Business Challenges.
Universiti Putra Malaysia Press, MALAYSIA, pp. 89-105.
ISBN 9786297840369