Items where Author is "Leong, Mei Kei"

Leong, Mei Kei and Osman, Syuhaily and Paim, Laily and Mohamad Fazli, Sabri (2019) Enhancing consumer online engagement through consumer involvement: a case of airline and hospitality services in Malaysia. Management Science Letters, 9 (6). pp. 795-808. ISSN 1923-9335; ESSN: 1923-9343

Leong, Mei Kei and Osman, Syuhaily (2017) Consumer online engagement in airline and hospitality services. Malaysian Consumer Journal, 28 (1). 106 - 116. ISSN 1511-998X

Leong, Mei Kei and Osman, Syuhaily and Paim, Laily (2017) Relationship between consumer involvement and consumer engagement with consumer loyalty in tourism and hospitality industry. International Journal of Academic Research in Economics and Management Sciences, 6 (4). pp. 72-91. ISSN 2226-3624

Leong, Mei Kei and Osman, Syuhaily and Abu Bakar, Nur Syaheera (2017) Relationship of personality factors and purchase intention of counterfeit products among college students. Malaysian Journal of Consumer and Family Economics, 20 (spec.2). pp. 106-122. ISSN 1511-2802

Leong, Mei Kei and Osman, Syuhaily and Abu Bakar, Nur Syaheera (2017) Relationship of personality factors and purchase intention of counterfeit products among college students. Malaysian Journal of Consumer and Family Economics, 20. 106- 122. ISSN 1511-2802

Leong, Mei Kei and Osman, Syuhaily and Paim, Laily (2017) The impact of consumer engagement towards consumer loyalty in tourism and hospitality industry. Malaysian Journal of Consumer and Family Economics, 20 (2017). 67 - 82. ISSN 1511-2802; ESSN: 2948-4189

Leong, Mei Kei (2018) Consumer involvement, consumer online engagement, and consumer loyalty in airline and hospitality services among generation X and Y. Doctoral thesis, Universiti Putra Malaysia.