UPM Institutional Repository

Items where Author is "Leong, Mei Kei"

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Number of items: 4.

Article

Leong, Mei Kei and Osman, Syuhaily and Paim, Laily (2017) Relationship between consumer involvement and consumer engagement with consumer loyalty in tourism and hospitality industry. International Journal of Academic Research in Economics and Management Sciences, 6 (4). pp. 72-91. ISSN 2226-3624

Leong, Mei Kei and Osman, Syuhaily and Abu Bakar, Nur Syaheera (2017) Relationship of personality factors and purchase intention of counterfeit products among college students. Malaysian Journal of Consumer and Family Economics, 20 (spec.2). pp. 106-122. ISSN 1511-2802

Leong, Mei Kei and Osman, Syuhaily and Abu Bakar, Nur Syaheera (2017) Relationship of personality factors and purchase intention of counterfeit products among college students. Malaysian Journal of Consumer and Family Economics, 20. 106- 122. ISSN 1511-2802

Thesis

Leong, Mei Kei (2018) Consumer involvement, consumer online engagement, and consumer loyalty in airline and hospitality services among generation X and Y. Doctoral thesis, Universiti Putra Malaysia.

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