Items where Author is "LIM, Chui Seong"
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Article
Hong, Kay Tze and Ng, Siew Imm and Ho, Jo Ann and Tan, Houng Chien and LIM, Chui Seong
(2021)
Does CSR image matter to hypermarket’s consumers in Malaysia? perspective from persuasion knowledge model.
International Journal of Economics and Management, 15 (1).
51 - 68.
ISSN 2393-9125