Items where Author is "Hua, Xiangzhou"

Hua, Xiangzhou and Mohd Hasan, Nurul Ain and De Costa, Feroz and Qiao, Weihua (2024) Opportunities or challenges? the interplay between artificial intelligence and corporate social responsibility communication. Business Systems Research, 15 (1). pp. 131-157. ISSN 1847-9375; eISSN: 1847-9375

Hua, Xiangzhou and Mohd Hasan, Nurul Ain and De Costa, Feroz (2024) Leveraging electronic word-of-mouth to enhance mobile app consumer satisfaction: the mediating role of brand awareness. Journal of Logistics, Informatics and Service Science, 11 (2). pp. 184-201. ISSN 2409-2665

Hua, Xiangzhou and Mohd Hasan, Nurul Ain and De Costa, Feroz and Qiao, Weihua (2024) The mediating role of electronic word-of-mouth in the relationship between CSR initiative and consumer satisfaction. Heliyon, 10 (15). art. no. e35027. pp. 1-18. ISSN 2405-8440; eISSN: 2405-8440