Items where Author is "Chong, Kee Lin"
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Article
Ng, Siew Imm and Ho, Jo Ann and Lim, Xin Jean and Chong, Kee Lin and Latiff, Khairunnisak
(2021)
Mirror, mirror on the wall, are we ready for Gen-Z in marketplace? a study of smart retailing technology in Malaysia.
Young Consumers, 22 (1).
68 - 89.
ISSN 1747-3616