Items where Author is "Chen, Yanning"
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Article
Hu, Jimin and Sidek, Shafie and Abd Rahman, Azmawani and Raja Yusof, Raja Nerina and Chen, Yanning
(2023)
The influence of internet celebrities on consumers' purchase intention and its educational significance.
Educational Administration: Theory and Practice, 29 (2).
15 - 32.
ISSN 1300-4832; ESSN: 2148-2403