Items where Author is "Anonthi, Fariah"
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Article
Gong, Xiyun and Yee, Choy Leong and Lee, Shin Yiing and Mohammad Saif, Abu Naser and Liu, Meilian and Anonthi, Fariah
(2024)
Unveiling the enigma of blind box impulse buying curiosity: the moderating role of price consciousness.
Heliyon, 10 (24).
art. no. e40564.
ISSN 2405-8440; eISSN: 2405-8440