Items where Author is "Al-Nasser, Asem"
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Article
Al-Nasser, Asem and Bali Mahomed, Anuar Shah
(2020)
Effect of social media influencers on purchase intentions of Saudi Arabia consumers: instagram as an evaluation tool.
International Journal of Management, 11 (7).
1186 - 1196.
ISSN 0976-6502; ESSN: 0976-6510