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Items where Author is "Agbemabiese, George Cudjoe"

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Book Section

Agbemabiese, George Cudjoe and Hashim, Haslinda and Jo Ho, Ann and Sambasivan, Murali (2022) The effects of Customer Relationship Management (CRM) and customer perceived value dimensions: a proposed conceptual framework for customer loyalty. In: Moving businesses online and embracing e-commerce. IGI Global, U.S.A, 118 - 138. ISBN 9781799882961

Thesis

Agbemabiese, George Cudjoe (2018) Effects of customer relationship management, customer perceived value and customer socio - demographic characteristics on bank customers’ loyalty in Ghana. Doctoral thesis, Universiti Putra Malaysia.

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