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Emergency contraceptive pill usage: how community pharmacists can communicate with young female adults?


Citation

Leiu, Chang You and Omar, Zoharah and Alias, Siti Noormi and Abd Rahim, Nur Aira (2020) Emergency contraceptive pill usage: how community pharmacists can communicate with young female adults? International Journal of Academic Research in Business and Social Sciences, 10 (10). 925 - 938. ISSN 2222-6990

Abstract

Emergency contraceptive pill (ECP) have been widely used by young women across the world to prevent unwanted pregnancy after an unprotected sexual intercourse. Community pharmacists are first line healthcare providers and play pivotal role in communicating correct use of emergency contraceptive pill. Given that the study of a communication guide particularly in the Malaysian setting is limited, this paper aims to explore the current pharmacy practice and effective communication channels in supply of emergency contraceptive pill to young female adults. Underpinning theory of Extended Parallel Process Model (EPPM) and Theory-informed media selection (TIMS) framework is discussed in the design of a health communication material. The outcome of study implies pharmacists to form an effective ECP communication channels to their respective pharmacy settings and to inform policy makers in the exploration of novel ECP information distribution channels in various healthcare settings in providing ECP information.


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Additional Metadata

Item Type: Article
Divisions: Faculty of Educational Studies
DOI Number: https://doi.org/10.6007/IJARBSS/v10-i10/7697
Publisher: Human Resource Management Academic Research Society
Keywords: Emergency contraceptive pill; Pharmacists; Health communication; Communication materials
Depositing User: Ms. Nuraida Ibrahim
Date Deposited: 06 Oct 2021 03:27
Last Modified: 06 Oct 2021 03:27
Altmetrics: http://www.altmetric.com/details.php?domain=psasir.upm.edu.my&doi=10.6007/IJARBSS/v10-i10/7697
URI: http://psasir.upm.edu.my/id/eprint/88788
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