UPM Institutional Repository

Seeking of agriculture information through mobile phone among paddy farmers in Selangor


Ramli, Nor Sabila and Hassan, Md Salleh and Man, Norsida and Abu Samah, Bahaman and Omar, Siti Zobedah and A Rahman, Nur Atikah and Yusuf, Sarina and Ibrahim, Muhamad Shamsul (2019) Seeking of agriculture information through mobile phone among paddy farmers in Selangor. International Journal of Academic Research in Business and Social Sciences, 9 (6). pp. 527-538. ISSN 2222-6990


Introduction:Mobile phone is one of the communication tools that have always mattered in many fields included agriculture. The development of the agriculture sector in the rural area is significant to diminish poverty among farmers. Agricultural activities are known to provide opportunities for employment and generating income in the rural area. Poverty can be reduced through adequate investment and improvement in the agriculture sector. Enhancing the use of mobile phone will empower farmers with relevant agriculture information. Thus, agriculture production and profits as well as farmers’ food security and livelihood will increase. Methodology:This study uses a quantitative approach, where an adopted and adapted questionnaire was employed to obtain the data needed. Through purposive sampling, 400 respondents were surveyed. The respondents selected were those who are involved in paddy farming in Selangor. Results: The finding of the study reveals that paddy farmers in Selangor are comfortable using mobile phones in seeking agricultural information. The result for communication appsindicates that WhatsApp is the best choice to get information using a mobile phone as 279 respondents responded they were comfortable using WhatsApp to get and share information through a mobile phone. Whereas, the highest agriculture information the farmers sought are information on pest control, farm safety information, and information on pesticide/weed. Conclusion/Recommendation:Due to the well-received mobile phones usage among farmers, it is recommended that organizations such as the Department of Agriculture and Barat Laut Selangor Integrated Agriculture Development Area (IADA) to improve strategies indistributing information on paddy farming using mobile phones.

Download File

[img] Text
Seeking of agriculture information through mobile phone among paddy farmers in Selangor.pdf

Download (62kB)

Additional Metadata

Item Type: Article
Divisions: Faculty of Agriculture
Faculty of Educational Studies
Faculty of Modern Language and Communication
Institute for Social Science Studies
DOI Number: https://doi.org/10.6007/IJARBSS/v9-i6/5969
Publisher: Human Resource Management Academic Research Society
Keywords: Information and communication technology; Mobile phone; Poverty; Agricultural sector
Depositing User: Mr. Sazali Mohamad
Date Deposited: 12 Aug 2021 23:56
Last Modified: 12 Aug 2021 23:56
Altmetrics: http://www.altmetrics.com/details.php?domain=pasir.upm.edu.my&doi=10.6007/IJARBSS/v9-i6/5969
URI: http://psasir.upm.edu.my/id/eprint/82077
Statistic Details: View Download Statistic

Actions (login required)

View Item View Item