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Agro-based industry, mobile phone and youth: a recipe for success


Mohamed Shaffril, Hayrol Azril and Hassan, Md. Salleh and Abu Hassan, Musa and Alby, Jeffrey Lawrence D'Silva (2009) Agro-based industry, mobile phone and youth: a recipe for success. European Journal of Scientific Research, 36 (1). pp. 41-48. ISSN 1450-216X


Mobile phone has become more relevant in the modern days and agriculture is one of the sectors that benefited from it. Mobile phone without doubt is one of the main instruments that can help agriculture community especially to ease the communication process and agriculture community must be encouraged to utilize it wisely. This paper tends to know the perception of Malaysian youth agro-based entrepreneurs regarding the contribution of mobile phone in their agro-business. Results indicated that majority of respondents used mobile phone frequently while majority of the respondents had high perception on the contribution of mobile phone in their agro-business productivity. Results also indicated that majority of Malaysian agro-based entrepreneurs believed that mobile phone can help them in getting information on agriculture every time they need it. Pearson Correlation employed proved that age has negative and significant correlation with perception on mobile phone contribution.

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Additional Metadata

Item Type: Article
Divisions: Institute for Social Science Studies
Publisher: EuroJournals Publishing
Keywords: Mobile phone; Youth agro-based entrepreneurs; Agriculture information
Depositing User: Fazlin Hj. Shamsudin
Date Deposited: 19 Apr 2010 06:48
Last Modified: 30 Mar 2016 07:52
URI: http://psasir.upm.edu.my/id/eprint/5620
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