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An integrative model of customer experience in Malaysia e-banking service delivery


Citation

Bashir, Ma and Ali, Mass Hareeza (2015) An integrative model of customer experience in Malaysia e-banking service delivery. In: Global Management Literature. Universiti Putra Malaysia Press, Serdang, Selangor, pp. 1-11. ISBN 9789673445127

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Additional Metadata

Item Type: Book Section
Divisions: Faculty of Economics and Management
Publisher: Universiti Putra Malaysia Press
Keywords: Customer experience; Malaysia; E-banking service delivery; E-banking
Depositing User: Azhar Abdul Rahman
Date Deposited: 03 Sep 2021 01:58
Last Modified: 03 Sep 2021 01:58
URI: http://psasir.upm.edu.my/id/eprint/47245
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