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The role of the Bidayuh community in packaging culture and nature for sustainable indigenous tourism product in Bau District, Sarawak


Citation

Johari, Shazali and Ramachandran, Sridar and Shuib, Ahmad and Mohammad Afandi, Syamsul Herman and Kunasekaran, Puvaneswaran (2015) The role of the Bidayuh community in packaging culture and nature for sustainable indigenous tourism product in Bau District, Sarawak. In: International Conference on Natural Resources, Tourism and Services Management 2015, 14-16 Apr. 2015, Hotel Promenade, Kota Kinabalu, Sabah. (pp. 372-376).

Abstract

This paper aims to explore the unique cultural attributes owned by the Bidayuh community. In addition, the existing natural products and its utilization for tourism sustainability is also captured. The tourism sustainability is measured from main three dimensions; economic, sociocultural and environmental sustainability. This study employs qualitative approach. The data is collected using initial inquiry technique aiming at induction of knowledge in the relevant field of community development and tourism. Apart from that, this study also reveals the readiness of the native community to involve in tourism business and challenges faced by them to develop tourism in their area. The cultural uniqueness of the community is recognized by both the international tourists and the other Malaysian communities. However, the development of tourism to expose the culture of the community to outsiders is still questionable. The preliminary data shows that the community is very proud with their culture and surrounding nature. They are willing to share their uniqueness to the outsiders. However, lesser contribution and support from other stakeholders makes their effort slow and diminished. Thus this study is important to create awareness to outsiders about the unexplored indigenous resources to amplify their uniqueness without destroying it by commodification.


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Additional Metadata

Item Type: Conference or Workshop Item (Paper)
Divisions: Faculty of Forestry
Faculty of Human Ecology
Institute of Agricultural and Food Policy Studies
Institute of Tropical Forestry and Forest Products
Publisher: Institut Kajian Dasar Pertanian dan Makanan, Universiti Putra Malaysia
Keywords: Indigenous tourism; Initial inquiry; Sustainable tourism; Rural destination; Sarawak
Depositing User: Erni Suraya Abdul Aziz
Date Deposited: 30 Sep 2015 07:07
Last Modified: 28 Jul 2016 03:09
URI: http://psasir.upm.edu.my/id/eprint/40966
Statistic Details: View Download Statistic

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