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Social entrepreneurship model for Co-operative (Co-op) in Malaysia: a case of KoMajuJaya Berhad


Zainol, Fakhrul Anwar and Wan Daud, Wan Norhayate and Abdullah, Zulhamri and Yaacob, Mohd Rafi (2014) Social entrepreneurship model for Co-operative (Co-op) in Malaysia: a case of KoMajuJaya Berhad. Global Journal of Interdisciplinary Social Sciences, 3 (5). pp. 102-104. ISSN 2319-8834


This case study explore how social entrepreneurship model for Co-operative can be implemented on the context of eradicating urban povertyin Malaysia. This study begins with the introduction of brief background of KoMajuJaya Berhad (KoMajuJaya). A details of KoMajuJaya’s organization structure, vision, mission and its functions are described thoroughly. The study documents the operational characteristics and environment of the social entrepreneurship of KoMajuJaya.We measure three key characters of social entrepreneurship –innovation, proactiveness, and risk taking on the current practice of organization. We found that KoMajuJaya is being proactively in achieving their mission. Specifically. KoMajuJaya can be considered as innovation, proactiveness and risk taking in being efficient financially. The organization focuses on elevating their members’ socio-economic living standard through shares and other profitable investments. This study implies that social entrepreneurship model can be effectively practiced in the co-operativesettingwhich may leverage the networks in a moderate competitive business environment.

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Official URL or Download Paper: http://gifre.org/search/journals/GJISS/925

Additional Metadata

Item Type: Article
Divisions: Faculty of Modern Language and Communication
Publisher: Global Institute for Research & Education
Keywords: Social entrepreneurship; Urban poverty; Co-operative; Case study
Depositing User: Nurul Ainie Mokhtar
Date Deposited: 06 Jan 2016 03:41
Last Modified: 06 Jan 2016 03:41
URI: http://psasir.upm.edu.my/id/eprint/35400
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