Investigating the factors influence adoption of internet banking in Malaysia: adopters perspective

Citation

Hong, Yong Hoe and Teh, Boon Heng and Vinayan, Gowrie and Chin, Hooi Soh and Nasreen Khan, and Ong, Tze San (2013) Investigating the factors influence adoption of internet banking in Malaysia: adopters perspective. International Journal of Business and Management, 8 (19). pp. 24-31. ISSN 1833-3850; ESSN: 1833-8119

Abstract

The main purpose of this research is to investigate the factors that influence adopters to take up the Internet banking services in Malaysia. The sampling units in this survey are the adopters of Internet banking who were using it for at least six months. A total of 116 useable questionnaires was coded and analyzed by using SPSS software. Statistical methods like descriptive analysis, factor analysis and regression analysis were used in this research. The regression results showed that Complexity, Security and Ccustomer Experience were the influencing factors of Internet banking services. However, Individual Characteristics was found to be partially influencing the adopters in their decision to adopt the Internet banking facilities.

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Additional Metadata

Item Type:	Article
Divisions:	Faculty of Economics and Management
DOI Number:	https://doi.org/10.5539/ijbm.v8n19p24
Publisher:	Canadian Center of Science and Education
Keywords:	Internet banking adoption; Complexity; Security; Customer experience; Individual characteristics
Depositing User:	Umikalthom Abdullah
Date Deposited:	07 Apr 2015 02:07
Last Modified:	11 Sep 2015 02:13
Altmetrics:	http://www.altmetric.com/details.php?domain=psasir.upm.edu.my&doi=10.5539/ijbm.v8n19p24
URI:	http://psasir.upm.edu.my/id/eprint/30835
Statistic Details:	View Download Statistic

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