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RATTAL: Cultural Identity Through Pahang Traditions Towards Local Furniture Industry


Citation

Shaari, Nazlina and Adnin Rosli, Sophia (2025) RATTAL: Cultural Identity Through Pahang Traditions Towards Local Furniture Industry. In: Artifical Intelligence (AI) - Aided Design For Inclusivity. Universiti Putra Malaysia Press, MALAYSIA, pp. 85-88.

Abstract

The local furniture sector has not fully embraced cultural elements. Despite Pahang’s rich weaving of traditions and crafts, the aim is to create products that appeal to both local and worldwide markets. By integrating traditional Pahang elements with contemporary furniture design, this furniture aims to bridge the gap by making elements that mix craftsmanship and modern aesthetics. The main target audience is hotel guests and employees who want to incorporate culturally appropriate furniture to their spaces to create a genuine and immersive experience that honours Pahang’s distinct legacy. By doing so, RATTAL not only protects and advances regional cultures but also adds a distinct character to hotel interiors, strengthening relationships between guests and the area.


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Additional Metadata

Item Type: Book Section
Subject: Arts and Humanities
Subject: Social Sciences
Subject: Business and Management
Divisions: Faculty of Design and Architecture
Publisher: Universiti Putra Malaysia Press
Keywords: Furniture; Modern living; Pahang traditional textile
Sustainable Development Goals (SDGs): SDG 9: Industry, Innovation and Infrastructure, SDG 11: Sustainable Cities and Communities
Depositing User: Ms. Nur Aina Ahmad Mustafa
Date Deposited: 27 Jul 2026 08:02
Last Modified: 27 Jul 2026 08:02
URI: http://psasir.upm.edu.my/id/eprint/127371
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