Citation
Yiwei, Rong and Hasna, Mohd Fabian and Mohd Ali, Noor Azizi
(2026)
Aesthetic analysis of street art: enhancing visual quality in George Town Heritage Site, Penang.
Alam Cipta, 19 (1).
pp. 100-121.
ISSN 1823-7231; eISSN: 2289-3687
Abstract
This study seeks to address the existing research gap concerning the influence of street art on the visual quality of George Town, Penang, a UNESCO World Heritage Site, by examining public aesthetic preferences. It addresses two main objectives: identifying the public’s attitude towards street art and determining which visual characteristics of street art contribute to aesthetic preference in George Town. The study incorporates visual analysis and a structured questionnaire, including a photo survey framed within the Q-sort methodology, with 140 participants. The results indicate that most participants perceive street art positively, with the artwork Little Children on a Bicycle receiving the highest level of preference. Factors such as color, balance, and pattern were found to enhance visual appeal. Despite certain methodological limitations, the findings offer practical implications for urban design, suggesting that integrating publicly preferred artistic features can enhance urban aesthetics.
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