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Understanding Malaysian SME entrepreneurs perception of the factors affecting hypermarket acceptance of their products

Abdul, Mohani and Abd Rahman, Azmawani and Hashim, Haslinda (2012) Understanding Malaysian SME entrepreneurs perception of the factors affecting hypermarket acceptance of their products. In: Business practices in Malaysia. McGraw-Hill (Malaysia), Shah Alam, Selangor, pp. 121-135. ISBN 9789675771521.

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Item Type:Book Section
Keyword:Entrepreneurship; Hypermarket; Small and medium enterprise; Malaysia
Faculty or Institute:Faculty of Economics and Management
Publisher:McGraw-Hill (Malaysia)
ID Code:26198
Deposited By: Nurul Ainie Mokhtar
Deposited On:12 Nov 2013 16:48
Last Modified:30 Mar 2016 14:33

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