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The effect of online marketing on customer satisfaction.

Abdul Aziz, Yuhanis and Mohamadi, Amir and Samdin, Zaiton (2012) The effect of online marketing on customer satisfaction. In: Business Practices in Malaysia. McGraw Hill, Kuala Lumpur, pp. 94-106. ISBN 9789675771521.

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Item Type:Book Section
Keyword:Online marketing; Customer satisfaction; Marketing.
Faculty or Institute:Faculty of Economics and Management
Publisher:McGraw Hill
ID Code:26144
Deposited By: Nurul Ainie Mokhtar
Deposited On:05 Feb 2014 15:56
Last Modified:05 Feb 2014 15:56

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